With the help of language models, Google is able to decipher your intention, thus knowing what to look up in its index. This is the only way it can provide relevant results. Google strives to understand what you are searching for. Generally speaking, the Google search algorithm can be broken down into five parts: 1. Higher ranked pages appear further up in Google’s search engine results page (SERP), meaning that the best links relating to your search query are theoretically the first ones Google lists. Google’s algorithm does the work for you by searching out Web pages that contain the keywords you used to search, then assigning a rank to each page based several factors, including how many times the keywords appear on the page. In other words, Google is in the business of providing users with relevant information based on their search.īefore you search, web crawlers (like Google) gather information from across hundreds of billions of webpages and organize it in the Search index. And as we’ve evolved Search to make it more useful, we’ve refined our algorithms to assess your searches and the results in finer detail to make our services work better for you.”
#How google search engine works series#
“These ranking systems are made up of a series of algorithms that analyze what it is you are looking for and what information to return to you. So, it makes the most sense to optimize your website for Google’s search algorithm.īefore we dive into the finer details of how the Google search algorithm works, here’s a passage from its website that pulls everything together: When it comes to search engine market share, Google is top dog. Google is so fast at parsing the data, they can return up to 3.44 million results in 0.28 seconds! Google Overview That’s why search engines, like Google, use a series of algorithms, that analyze vast amounts of information, parse it into indexes, helping organize it by categories of what you are looking for, and helping to return useful information from the web. Are you learning about search engine optimization and interested in pushing your website to the top of the search engine results for your targeted keywords?Īccording to a March 2019 survey by netcraft, they received responses from 1,462,021,378 sites, 232,162,099 unique domains, and 8,526,624 web-facing computers.
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